Sony ZV-1F vlogging camera has just launched for content creators


Is the Sony ZV-1F enough of an improvement on a smartphone? Here’s the official line from Sony’s Director of Product Marketing

Yann Salmon Legagneur is the Director of Product Marketing, Digital Imaging, Sony Europe. He said: “We have designed the pocket-sized vlog camera Sony ZV-1F with creators front of mind. As audiences drive the demand for high-quality content, creators need an all-in-one camera solution that delivers superior quality with creative options, whilst being easy to use and designed for wireless content sharing.

We are also proud to have incorporated eco-friendly features in the Sony ZV-1F as sustainability remains a key focus for Sony. “

Sony ZV-1F

(Image credit: Sony)

The Sony-ZV-1F: Sony’s ideal first vlogging cameras


(Image credit: Sony)


(Image credit: Sony)


(Image credit: Sony)


(Image credit: Sony)

So far, features we’ve seen include better touch operation, Hyperlapse, Slow Motion, Remote Shooting via a paired smartphone, and an ability to tag scenes.

Sony Europe just started a Premiere: A new camera is coming …

Interestingly (well, maybe not) this is the same hold music that we had for the GoPro launch. Could it be a similar type of trailer that we’re going to see?

Sony vlog launch

(Image credit: Sony)

They think it’s all over … it already is!

Here’s what it looks like!

Sony vlogging

(Image credit: Sony)

The text has changed on the YouTube livestream to “Your First Vlog Camera”, very much suggesting that we’re going to see a vlogging camera for beginners!

What we’d like to see from a new Sony vlogging camera

Is a fixed 20mm lens really the right choice for vlogging? It’s wide enough to self-shoot and to cover a lot of bases, but it feels very limiting for creators – and of course, if that’s 20mm without the crop factor taken into account, that means we’re actually looking at a 30mm equivalent – which is too long for arms-length vlogging.

Touch screen
What other changes could we potentially see? Well, a big one for us would be a meaningful touchscreen interface on the touchscreen. It’s all well and good giving vloggers a flippy screen so they can film themselves, but its benefit on the current ZV cameras is minimized by the fact that you can’t actually change any settings on it (instead having to fumble blindly around the buttons on the back of the camera).

We’d also love to see in-body image stabilization, rather than relying on electronic stabilization that imposes a further crop on the image. Whatever is or isn’t included, we won’t have to wait long to find out! Tune in tomorrow for our live coverage.

What the Sony rumors are saying

According to Sony Alpha Rumors (opens in new tab)the new camera that Sony is launching will be called the Sony ZV-1F. The leaked specs includes a 20mm f / 2 lens which we’ve already mentioned, plus USB-C charging, 4K 24p, 1080p 60p video, and “new icons on the touchscreen.”

And what about pricing? Well, (opens in new tab) suggests it will be at a lower price than the Sony ZV1, an already affordable camera. According to rumors, it will only shoot jpgs (no RAW files), aiming it very much at beginner vloggers.

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